The Power of "Roger That": A Lesson in Accountability

Ever heard someone say “Roger That”?

The phrase "Roger that" originated in U.S. radio communications back in 1941. It’s used to acknowledge or affirm a statement or question, much like saying “Yes” or “OK” today. For instance, if someone asks, “Can you pick up some milk from the store?” you might respond with “Roger that.”

But I particularly love David Goggins’ take on “Roger That”:

Received
Orders
Given
EXPECT
RESULTS!

This mindset is crucial for building credibility and trust with your hiring leaders, candidates, colleagues—really, anyone you work with. It’s about doing what you say you will do. When you say “Roger that,” you’re not just acknowledging the task—you’re committing to delivering results.

So, next time someone asks you to do something, or you make a commitment, respond with “Roger That” and get it done.

Here’s to a productive week!